Boston 2010 Reinvention Weekend:

April 15th to 18th

at the Omni Parker House Hotel

Reinvent, Reimagine, and Reinvigorate your career—renew your entire approach to the image business at our four-day event for ASPP and PACA members and picture professional colleagues.

Our conferences bring together the key people engaged with keeping the essential elements of our image community humming: stock agents, researchers, editors, publishers, art buyers, photographers and consultants. Expect spirited dialogues with your photo contemporaries from around the world!

With our jam-packed programs you will be newly inspired by thought leaders, storytellers, and community service activists. Multimedia guru Brian Storm is Saturday’s keynote speaker and will also join a panel to discuss thought-provoking insights into the new paradigms for our industry. Hot topics such as using social media and the latest web tools for promoting business will be front and center. Your participation will be encouraged throughout as you lend your voice to the critical discussions amongst our various industry segments.

NEW THIS YEAR AND INCLUDED WITH REGISTRATION: In keeping with our theme of Reinvention, we are offering free makeover sessions with leading experts organized as Friday afternoon breakouts. These valuable career boosting opportunities include portfolio reviews, website critiques, resume building, marketing strategies and re-branding techniques.

Our Four-Day Weekend Synopsis

Thursday, April 15

·        10AM – 5PM industry Trade Show in the Hotel Ballroom

·        Excursions to PBS’ WGBH all-digital studios and The Institute of Contemporary Art/Boston

·        Demo of the newly launched pacaSearch Mega Meta-search Engine

·        Evening reception

Friday, April 16

REIMAGINE: Story Telling in the New Media Age

REINVENT: Click, Tweet, Repeat: SEO, Social Media and Brand Management

REINVIGORATE: Giving Back: Creative Collaboration on the World Stage

NEW BREAKOUT SESSIONS: Career coaching/branding/portfolio reviews

Saturday, April 17

REINVENT: The Future of Content Licensing: Open forum with moderator

REINVIGORATE: Keynote Speaker: Brian Storm

REIMAGINE: Predicting the Unpredictable

Evening reception

Sunday, April 18

ASPP Board and General Membership Meeting

  About Brian Storm

Brian Storm is president of MediaStorm, a multimedia production studio based in New York City.

Prior to launching MediaStorm in 2005, Storm spent two years as vice president of News, Multimedia & Assignment Services for Corbis, a digital media agency founded and owned by Bill Gates. Storm led Corbis' global strategy for the news, sports, entertainment and historical collections. He directed the development of Corbis' production tools and the representation of world-class photographers for assignment work with a focus on creating in-depth multimedia products.

From 1995 to 2002 Storm was director of multimedia at MSNBC.com, a joint venture of Microsoft and NBC News, where he was responsible for the audio, photography and video elements of the site. Storm created The Week in Pictures and Picture Stories to showcase visual journalism in new media.

Storm serves on the Advisory Board for The Council on Foreign Relations, The Eddie Adams Workshop, The Alexia Foundation, and Brooks Institute's Journalism School. He has judged both the University of Missouri's Pictures of the Year and the National Press Photographers Association's Best of Photojournalism contests.

Storm received his master's degree in photojournalism in 1995 from the University of Missouri where he ran the School of Journalism's New Media Lab, taught Electronic Photojournalism and produced CD-ROMs for the Pictures of the Year competition and the Missouri Photo Workshop.

 Registration Information

Conference package prices for the four day Reinvention Weekend includes:

·                   All sessions and programs

·                   Trade Show Attendance

·                   Continental breakfast Friday through Sunday

·                   Lunch Friday and Saturday

·                   Evening receptions, Thursday and Saturday

There is an additional charge and separate registration for the optional excursions on Thursday.

Registration Fees

* members of APA, AIGA, ASMP, ADC, EP, GAG, NANPA, PPA, SI, SPE, SAA, WNHPA

To immediately register online, please visit http://tinyurl.com/ASPPReinvention.

ADDITIONAL PROGRAMMING NOTES

Trade Show: Our weekend beings on Thursday with a one-day Trade Show at the Conference Hotel from 10AM to 5PM. Exhibitors include stock agencies, photographers, and professional service vendors who will be exhibiting their products, services and programs, all in a friendly environment. All Conference attendees are welcome to attend at their leisure. The Trade Show is free to attendees and will be promoted to the local photo community to both attend and exhibit.

SPACE IS LIMITED and allocated on a first come basis! If you would like to book an exhibit table for the Trade Show, you can do so immediately online at http://tinyurl.com/aspptradeshow.

Picture Archive Council of America: PACA is our conference partner in Boston. During Trade Show hours on Thursday, PACA is providing a demonstration of their newly launched pacaSearch (www.pacasearch.com). This mega meta-search engine is setting a new standard for stock image searching, taking hours out of your image search time. Unlike generic image search tools, pacaSearch results contain only licensable content, ranked by relevancy and quantity. Aided by a predictive text menu and built-in disambiguation of homographs and captionyms, buyers can search 150+ stock archives in seconds. This amazing tool is simple to use, lightning-fast, comprehensive—and FREE for buyers and contributing agencies alike!

Thursday’s Special Excursions: Attendees will be offered the opportunity to go on two excursions on Thursday, April 15. You will be taken on behind-the-scenes tours of WGBH (http://www.wgbh.org/) and the ICA (http://www.icaboston.org/). A fee of $10 will be charged to cover transportation costs.

Hotel Information: Our weekend will take place at the beautiful and historic Omni Parker House Hotel www.omniparkerhouse.com in downtown Boston. Special room rates of $199 per night (not including taxes) are available for all Conference attendees from April 12 through April 18.

              Omni Parker House Hotel

              60 School Street

              Boston MA 02108

              617-725-1636

              www.omniparkerhouse.com

For immediate online reservations, please visit http://www.omnihotels.com/FindAHotel/BostonParkerHouse/MeetingFacilities/ASPP4.aspx.

But hurry! The cut-off date for accepting reservations into our room block is Thursday, March 25, 2010. Since the Boston Marathon event follows our Reinvention Weekend, hotel rooms will be very scarce (and expensive) for last minute bookings.

Sponsorship: We provide many opportunities to support the Reinvention Weekend and promote your business and brand, from overall sponsorship, to refreshment breaks and individual session sponsorship. For more information, go to http://www.aspp.com/index.php/about-us/sponsorship-opportunities or be in touch with Cathy Sachs at 703-299-0219 or cathy@aspp.com.